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 rural tourism Essay 23.08.2019
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CONTENT IN PRESS

Journal of Rural Research 22 (2006) 117–128

www.elsevier.com/locate/jrurstud

Re-conceptualising countryside resources while countryside capital:

The case of rural travel

Brian GarrodÃ, Roz Wornell, Ray Youell

Institute of Rural Sciences, University of Wales Aberystwyth, Llanbadarn Grounds, Aberystwyth, SY23 3AL, UK

Abstract

Commentators tend to acknowledge that the country resource has become increasingly susceptible to pressures as a result of an ever before wider selection of economic, cultural, political and environmental influences. This newspaper focuses on the situation of rural tourism in illustrating the benefits of implementing a lasting development method to identifying suitable policies and strategic action plans to assist in addressing these increasingly complex difficulties. The central proposition is that much may be achieved in raising the profile of rural travel and leisure and the nature of the interdependence with rural resources by re-conceptualising the rural useful resource as a sort of ‘capital asset' of the country tourism market. Drawing on recent thinking by simply ecological those who claim to know the most about finance, an approach based upon the concept of the capital guideline is set out. The paper then sets out some of the benefits of re-casting the rural resource as ‘countryside capital', using two case-study vignettes by using illustration. A serious conclusion is the fact re-conceptualising the agricultural resource as countryside capital provides a more holistic and integrated comprehension of the rural tourism production program, which will be necessary if rural communities in order to capture more effectively the potential benefits rural travel and leisure has to offer them. This, in return, enables a much clearer assemblage of the rationale for public-, private- and voluntary-sector expenditure in countryside resources being made. ur 2005 Elsevier Ltd. Every rights arranged.

Keywords: Non-urban tourism; Continuous capital procedure; Countryside capital; Investment; Promotional images

1 . Introduction

One of the few things that rural bloggers would

apparently agree on presently is that the countryside is

at the moment undergoing a period of unmatched change

(Blunden and Curry, 1985; Robinson, 1990; Allanson

and Whitby, 1996; Ilbery, 1998; Napton et approach., 1999). one particular

ÃCorresponding writer. Tel.: +44 1970 621638;

fax: +44 1970 611264.

E-mail treat: [email protected] alternating current. uk (B. Garrod).

one particular

This is not to suggest that virtually any degree of opinion has been reached among rural commentators regarding the nature and extent of such adjustments. In the UK, for example , the problems facing rural areas are said to range from the unclear future of farming and improved pressures upon farmers to diversify their very own activities, for the lack of cost-effective housing in rural areas and the slip of suburbanisation, to problems relating to the out-migration of younger people and transfer problems in rural areas (Countryside Company, 2003a). Hodge and Monk (2004), on the other hand, argue that various generalisations about changing conditions in ‘rural England' depend on essentially

0743-0167/$ - find front subject r 2005 Elsevier Limited. All rights reserved. doi: 10. 1016/j. jrurstud. june 2006. 08. 001

Moreover, the pace of change is considered

increasing, making it ever more difficult for country

decision producers to address the challenges they can be being

presented with. The significantly complex and interconnected characteristics of these issues has led freelance writers such as Marsden (1998) to hire the term ‘rural restructuring' to reflect the fundamentally diverse nature in the changes that are now going on in the countryside. 2

This complexity and interconnectedness is said to

increase the potential for conflicts to arise (Butler

ainsi que al., 1998), so that progress in getting together with any one of

the specific challenges identified would seem undoubtedly

to detract from initiatives to address a number of of the

other folks. This tends to encourage some that trade-offs

(footnote continued)

fallacious presumptions, and warn against over-simplification of the coverage...

References: Allanson, P., Whitby, M., mil novecentos e noventa e seis. Prologue: country policy plus the

British countryside

Blunden, L., Curry, In. (Eds. ), 1985. The Changing Country. Helm/

Open University, Bromley.

Buck, Elizabeth., 1993. Heaven Remade. The Politics of Culture and History

in Hawai'i

Butler, R., Hall, C. Meters., 1998. Image and reimaging of countryside areas. In:

Butler, 3rd there�s r., Hall, C. M., Jenkins, J. Meters

Butler, L., Hall, C. M., Jenkins, J. Meters., 1998. Introduction. In: Retainer,

R., Hall, C. Meters., Jenkins, J. M

Costanza, R., Daly, H. Electronic., 1992. Normal capital and sustainable

creation

Countryside Firm, 2001. Green Audit System: Investing in The

Business plus the Environment

Country Agency, 2002. Land Managing Initiatives. Countryside

Agency, Cheltenham.

Countryside Organization, 2003a. Your the Countryside 2003.

Countryside Agency, 2003b. Rural financial systems: stepping pebbles to

much healthier futures

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Countryside Agency, 2005

http://www.countryside.gov.uk/caseStudies/Eat_the_View.asp (accessed

19 May possibly 2004).

Daly, H. E., 1991. Stable State Economics, second impotence. Island Press,

Washington, POWER.

Dolli, N., Pinfold, T. F., 97. Managing countryside tourism businesses:

financing, development and advertising issues

British Tourism Council/Countryside Agency, 2001. Working in the

Countryside: A Strategy for Country Tourism in the uk 2001–2005.

Garrod, B., Fyall, A., 1998. Beyond the rhetoric of sustainable

travel? Tourism Administration 19 (3), 199–212.

Garrod, B., Youell, R., Wornell, R., 2004. Links Between Rural Travel

and Country Capital

Corridor, C. M., Jenkins, L. M., 98. The policy dimensions of rural

travel and fun

Hodge, I actually., Monk, S i9000. (Eds. ), 2004. Content: The financial diversity of

rural England: stylised fallacies and doubtful evidence, Diary of

Hoggart, K., Paniagua, A., 2001. What is rural restructuring? Record

of Non-urban Studies 17 (1), 41–612.

Ilbery, W. (Ed. ), 1998. The Geography of Rural Change. Longman,

Harlow.

Lane, B., 1994. Precisely what is rural travel? Journal of Sustainable Travel

2 (1& 2), 7–21.

Lowe, L., 1996. System for a countryside economy. In: Allanson, G.,

Whitby, M

Marsden, Big t., 1998. Monetary perspectives. In: Ilbery, N. (Ed. ), The

Location of Countryside Change

McKercher, B., 1993. Some important truths about tourism:

understanding tourism's sociable and environmental impacts

Mordue, T., 99. Heartbeat country: conflicting ideals, coinciding

visions

Morgan, D., Pritchard, A., Pride, L. (Eds. ), 2002. Vacation spot

Branding

Napton, D., Walford, N., Everitt, D., 99. Continuity and change in

the developed country

Pearce, G. W., Turner, R. T., 1992. Economics of Organic Resources

as well as the Environment

Pearce, D., Markandya, A., Coiffeur, E. M., 1989. Formula for a Green

Economy

Prugh, T., Costanza, R., Cumberland, J. L., Daly, L., Goodland, R.,

Norgaard, Ur. B., 95

Ritchie, M. R. B., Crouch, G. I., 2003. The Competitive Destination,

A Sustainable Travel Perspective

Roberts, L., Corridor, D., 2001. Rural Travel and Excitement: Principles

to train

Robinson, G. M., 1990. Conflict and Change in the Countryside.

Scott, A., 2002. Determining public perception of surroundings: the

LANDMAP experience

Scott, A., Christie, M., Tench, H., 2003. Visitor payback: panacea or perhaps

Pandora's field for conservation in the UK? Journal of Environmental Planning and Management 46 (4), 583–604.

Seaton, A. V., Bennett, M. M., 1996. Marketing Tourism Products:

Concepts, Issues, Cases

Sharpley, R., 1996. Tourism & Leisure in the Countryside, second ed.

Sharpley, R., 2k. Tourism and sustainable development: exploring

Tags: company 2001 this journal 2004 1998 rural countryside country agency capital hall 1996 butler countryside tourism areas tourism investment
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